More seniors are going online, a trend that has accelerated over the past year. Tech spending among adults age 50+ jumped by 194% in 2020, and 85% of this demographic now owns a smartphone (up from 77% in 2019). Senior […]
More seniors are going online, a trend that has accelerated over the past year. Tech spending among adults age 50+ jumped by 194% in 2020, and 85% of this demographic now owns a smartphone (up from 77% in 2019). Senior […]
Competition in the senior living industry is high. While the over-65 population is growing (and will continue to grow), so is the number of units available. Prior to 2020, construction activity was regularly hitting record highs, topping out at 43,826 […]
As a leader in the skilled nursing industry, you are undoubtedly familiar with the census challenges facing SNFs today. In a recent McKnight’s Long-Term Care News survey, 82% of respondents said “rebuilding or keeping enough census” was one of their […]
Among the changes the pandemic has spurred in the healthcare system, arguably the one that will have the longest-term impact is the increased adoption of technology. This is especially true in hospice and palliative care, where technology adoption has historically […]
It’s an understatement to say that the past year has been a difficult one for the skilled nursing industry. COVID-19 hit SNFs very hard, in terms of both health impacts and public perception. At the beginning of this year, census rates […]
The combined strengths of these two organizations will ensure more efficient and effective eligibility verification for healthcare providers. Enquire, a leading provider of cloud CRM, marketing automation and contact center solutions for senior living communities, post-acute care facilities and healthcare […]
How does your sales and marketing activity compare to other communities? Did your 2020 results line up with industry averages? What are reasonable goals for 2021? Every year, Enquire releases an industry benchmark report that looks at senior housing sales […]
It’s not about feelings. It’s about data. Those are the opening words of our recently released Senior Housing Sales and Marketing Benchmarks for 2019-2020. Data can help you make better decisions to help your community succeed. For example, if you […]
Needless to say, 2020 was a challenging year for senior housing. Industry wide, occupancy dropped to a record low of 80.7% in the fourth quarter, according to data from the National Investment Center for Seniors Housing & Care. Analysts expect […]
Stories about patient abuse and neglect in skilled nursing facilities often make the news, as do the costly lawsuits that result. If an AARP lawsuit currently in litigation succeeds, the consequences of these actions will soon become much more severe […]
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