Maintaining a healthy and successful sales organization is vital to the future of your company in the competitive Senior Housing and Post-Acute markets. Effective pipeline management can drastically improve your sales and revenue growth. Using metrics and easy-to-read reports will […]
Intake and admissions coordinators should efficiently process referrals and track all pertinent information. This helps to not only increase census but to help tailor the sales process towards profitable sources. The intake and admissions process is handled differently by the […]
In the competitive Senior Housing market, the inquiry call is a potential resident, patient, or family member’s first impression of you. It’s very important to make the most of this initial call. Your team should follow a clear process for […]
Account management for senior living and post-acute outreach is a combination of knowing your market and understanding your competitors. It takes disciplined research, organization, execution, and persistence. Challenge your sales representatives to research market and organizational data to identify the […]
High-performing sales representatives have certain habits in common. If your team isn’t doing the majority of the items below, it may be time to rethink your team and process. And don’t miss the Sales Representative Checklist, it is a great […]
One of my favorite leadership lines from Navy training is, “You can’t push a rope…You have to lead.” It is always refreshing to see community leaders fill the Sales and Marketing Breakout sessions on the conference circuit – whether it […]
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